Tuesday 19 April 2016

solo ads ROI

Your ROI on Solo Ads will be greater if you find solo ad partners "manually".

Consider this:

You find some websites/blogs which are in a similar or related niche to your business.

You contact the webmasters and ask them if they could include a link to your squeeze page in their next mailing. They agree to do it for a fee, but before they will take your fee, they want to check out your squeeze page, find out what your offer is about, etc.

It's a longer, more tedious process. But the webmaster has a good relationship with his/her list and therefore only want to send them to high-quality offers.

Contrast that with:

1. Find a solo ad vendor in your niche
2. Pay them for 200 clicks
3. Send them your swipe
4. Sit back and wait for your list to build

The second process is easier, but what is the long-term quality of your list going to be like?

How many offers will your new list see every day?

You've added leads to your list, but they are still on the solo ad vendor's list too. How many offers will they continue to see each day? Will they even notice your mailings?

Did they just sign up to your list for your freebie?

Was that payment for 200 clicks worth it? Would 20 clicks from PPC have been more valuable?

Disclaimer: This is my experience with solo ad vendors, your mileage may vary.

The key to using solo ads is finding vendors that are constantly building their list so that have fresh subscribers.

Most vendors will tell you how many new subscribers that they get per day and some will up a special link for you that insures your solo will not be sent to the same people more than once if you become a repeat buyer.

However...I think contacting swap partners via your method is far better strategy. If you are to busy, you could hire a Virtual assistant to find partners for you.

I tend to stay away from people who main source of traffic is click swapping and click banking. I have found this traffic is not very good because these people usually only send you freebie seeker traffic.

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